Project Juice

We were so excited to work with Project Juice on their second retail space. Located on the desirable corner at Green and Polk in San Francisco, this is their first storefront space.

They serve up some delicious, healthy, and unique flavors. Best of all, they do frequent tastings of their incredible flavors and they’re open NOW!

This space was previously a dry-cleaning drop off space, so we started with a clean interior space. By installing a few simple partitions, putting in some new flooring and wood surrounds for their refrigerators, we used a minimal approach to the design to create a backdrop to their colorful pressed juices.

We started this project with the concept of doing brightly colored graphic art showing the fruits smashing and merging into one another. Our client, however, wanted to keep the interior simple, with the colorful elements provided by natural landscaped green walls and the actual juice product itself.

We produced a series of interior renderings for this space at various stages of design until we got the exact vision they wanted to achieve. You can see by the images how close the renderings are to the finished product. We couldn’t be more pleased with the end result.

Another exciting opportunity for this space was the large sidewalk outside. Keep an eye out for the outdoor tables and chairs coming soon along Green Street!